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shrima

T3 · host / generalist

Author of The Information's reporting on OpenAI's internal projections for 220 million paid ChatGPT users by 2030 and the company's go-to-market strategy.

1 call·1 name·100% bull·last heard 10 months ago·The Information
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$OPENAIOpenAI

OpenAI targets 220M paid users by 2030 via bottom-up enterprise motion

OpenAI projects 2.66B weekly active users (one-third of world population) with 8.5% conversion to paid tiers, using consumer adoption to drive enterprise sales similar to Zoom and Slack's bottom-up motion.

The Information2025-11episode →

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OpenAI
MEDshrima·The Information·10 months ago·OpenAI’s Vision of 220 Million Paid Users by 2030, Crypto Winter Will Be Different | Nov 26, 2025
OpenAI targets 220M paid users by 2030 via bottom-up enterprise motion
OpenAI projects 2.66B weekly active users (one-third of world population) with 8.5% conversion to paid tiers, using consumer adoption to drive enterprise sales similar to Zoom and Slack's bottom-up motion.
"OpenAI expects about 2.66 billion people to be weekly active users in 2030... at least 8.5% of them or 220 million are expected to be paying users... as you get more and more peop…"
1:13
7
Enterprise Softwaretailwind
OpenAI pursues Zoom/Slack bottom-up enterprise motion vs Anthropic direct B2B
OpenAI leverages mass consumer ChatGPT adoption to drive enterprise deals organically (employees self-onboard, then companies buy site licenses), while Anthropic generates 80% revenue via direct API sales — two distinct go-to-market models for frontier AI.