▶ 1:01 · $FACTORIAL · Factorial raises $150M Series D at $2.5B valuation with $540M Customer Value Fund from General Catalyst

episode briefing

itnig

SaaS, IA y venture capital: la nueva ronda de Factorial

2026-06-04 · 10 company · 6 thematic

sentiment

5 bull0 bear5 neu

speakers

jordi romero

Co-founder and CEO of Factorial, an HR software unicorn. Led Series D raise ($150M at $2.5B valuation) and $540M Customer Value Fund from General Catalyst. Previously built and scaled Factorial from Series A (2020) through unicorn status (2022). Known for transparent governance (3-board-seat structure) and employee liquidity programs.

jesús martínez

Journalist and founder of Ecoteekers, a Spanish-language tech business newsletter with paid subscriptions (~€5/mo) and sponsorship revenue. Covers Spanish/European startup ecosystem, funding rounds, and VC trends. Formerly covered public markets. Attends major events (South Summit) and tracks early-stage valuation trends.

bernat farrero

Host of the itnig tertulia podcast. Discusses AI, technology, and startup ecosystem trends with guests.

quote

“ayer anunciamos que que habíamos levantado una serie D... 150 millones de dólares a valoración de 2,500 General Catalyst entrando en el capital por primera vez... y también anunciamos junto a este acuerdo con General Catalyst que lo que lo…”

—jordi romero

episode shorts · 3

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La nueva ronda de $150M de Factorial explicada por los CEOs y F…

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$FACTORIALbullish· high· posjordi romero

Factorial raises $150M Series D at $2.5B valuation with $540M Customer Value Fund from General Catalyst

Factorial combines durable SaaS economics (high gross margin, strong retention, efficient CAC payback) with AI optionality via token-based agent pricing, justifying 12-16x ARR pre…

$GENERAL-CATALYSTbullish· highjordi romero

General Catalyst's Customer Value Fund scales to $540M for Factorial, pioneered by ex-Palantir data engineer Pranav Singvi

The Customer Value Fund is a financial innovation: revenue-based financing for CAC that provides LPs with near-term DPI/liquidity, isolates risk to specific cohorts, and offers lo…

$PLTR···neutral· mediumjordi romero

Palantir's internal finance innovation (Customer Value Fund) spun out to General Catalyst via Pranav Singvi

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$ANTHROPICneutral· mediumbernat farrero

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$SPCX···bullish· mediumbernat farrero

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